Infographics:From the selling dried-radish to the e-commerce talent
- konahcy0023
- 2023年3月29日
- 讀畢需時 3 分鐘
"Disabled friends are just like my children, so I want to lead them to change their destiny with knowledge and technology.”

What can we do with 120kg of dried-radish?
A young man from the countryside gradually became an e-commerce talent by selling 120kg of dried radish. He was Zhang XiLin.
In 2016, Zhang Xilin gained inspiration from the rapidly developing Internet economy and the booming e-commerce, and he began to use the Internet to expand the channels of employment and entrepreneurship for the disabled. He has built a public welfare e-commerce training base which included accommodation, training and employment for the disabled . At present, more than 3,203 disabled people have participated in the training in Zhang XiLin's park, and more than 561 disabled people have been drived to engage in the employment and entrepreneurship of e-commerce."We have many categories of entrepreneurship and employment, including physically disabled, hearing disabled and visual disabled. We have also cooperated with many giant players."In Zhang XiLin's Disability and Poverty Alleviation Park, there are employment and entrepreneurship cooperation Alibaba group and ZheJiang GongShang University . At present, more than 280 visually impaired partners have been trained on Alibaba's platform before taking up their jobs .

"We usually watch live streaming on TikTok and Taobao shopping, and now e-commerce has begun to change our lives.” We interviewed randomly a passer-by about e-commerce."I first started online shopping in 2016. It has been almost six years.”

It is reported that live streaming e-commerce began in 2016. After 5 years of development, the transaction volume of live streaming e-commerce has exceeded 500billion RMB in HangZhou in 2021. Now, live streaming e-commerce has achieved rapid development from 0 to 2 trillion RMB GMV. And this figure is expected to exceed 3 trillion RMB in 2022, with a compound annual growth rate of nearly 50%. According to the forecast of third-party institutions, the share of live streaming e-commerce in e-commerce which approach 5 trillion RMB in an annual scale will reach 25% in 2025. Hangzhou has been unique in the field of live streaming e-commerce.

“Our Tech Startup Park is a cloud-based startup park that combines customer service, live streaming and express delivery. Because of the host, goods, live broadcast platform, logistics, distribution, service agencies and other common industrial clusters,e-commerce can be grow quickly. Actually, the rapid development of direct-broadcast e-commerce industry is also based on a complete industrial “new infrastructure”. So new infrastructure is also a live e-commerce which can be withstand the rapid expansion of the size of the strong backing” Zhang XiLin said.
"If I do well here, I can earn 4000-6000RMB a month, and the most I can earn 15,000RMB." ShenKe, a service staff in the cloud customer, said. At present, in Zhang XiLin's park, the most popular position is the cloud service of visually impaired by Alibaba, which only takes about 14 days from training to working."The disabled friends who have come here for training are very serious. Some friends will teach others when they have learned . Sometimes they also explore and improve the training content together with the staff of Ali."Shen Ke said.
Zhang Xilin said: “Live e-commerce seems that the host live in front of the camera. In fact, it is more about competing for the back-end of the distribution service capacity. The mature and complete distribution networks of courier station ,express, JD.com logistics and Meituan which enable thousands of live-studio goods to be delivered to consumers' homes. Just like in the Ali ecosystem, Cainiao plays an important role in logistics chassis, and constantly promoting the efficiency of the logistics industry ”.

According to data released by CNNIC in its 49th“ Statistical Report on the Development of China's Internet ,” the data show that our country's live e-commerce population exceeded 760 million, who accounting for 69.9% of China's netizens in December 2022, and it grew by 19.5% a year. On the live platform, Taobao live has been seen more than 50 billion viewers on the platform. In the past year, TikTok’s GMV has increased by 3.2 times which compared with the same period . Among them, and TikTok Mall’s GMV has increased by 6 times this year . In 2021, the GMV of Kwai e-commerce will reach 680 billionRMB with a year-on-year growth of up 78.4 %. Late-entry tencent video accounts have also developed rapidly . Let many brands find millions or even tens of millions of spaces in tencent video .

Zhang Xilin, who stands at the forefront of e-commerce, said: “I hope to convey the warmth in my hands to others. so that more disabled people can rekindle their hope for life, and then create their own good lives . Ultimately , they will realize their own values, and gain social respect.”
By:BU LI
March 29, 2023
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